Girl Scouts of southeast Louisiana have over a million reasons why they are the female entrepreneurs of tomorrow after completing another successful product sale during this year’s Cookie Program. Girl Scouts sold over 1.1 million boxes of cookies in Girl Scouts Louisiana East’s 23-parish jurisdiction, with the girls averaging 179 boxes each. The Girl Scouts used goal setting, decision-making, money management, business ethics and people skills to lead their troop and the council to another sweet victory.
For the past 102 years, the Girl Scout Cookie Program has empowered Girl Scouts with essential business and communication skills that help lead to their success today, and in the future. This year, the hands-on experience allowed girls to be digitally savvy by adding social media to its communication mix to promote their cookie booth locations and sell cookies.
“The 2019 cookie sale was better than ever and we could not be more proud of our Girl Scouts, volunteer and parents,” said Alisha Moore, Chief Customer Experience Officer. "Setting and achieving goals, along with combining learned skills with modern technology allowed our cookie sellers to run their business with confidence and take the lead."
A total of 346 girls entered Girl Scouts Louisiana East’s Cookie Hall of Fame for selling 500 or more packages of cookies, including 33 girls who sold over 1,000 boxes, and one “Cookie Mogul” – Girl Scout Junior Brooklyn of Denham Springs who sold 2,519 boxes, becoming this year’s top seller!
According to Girl Scouts Louisiana East's Chief Executive Officer Rebecca Pennington, the Cookie Program is the largest entrepreneurial experience for girls in the world and the country’s largest financial investment in girls, annually. "Our girls worked very hard during Cookie sales, not only selling cookies to customers, but encouraging them to donate cookies to non-profits of their choice with our Cookie Share service project. We have to thank our customers for their participation as well."